Hellavagirl – Fragile Things SS17

Hellavagirl – Fragile Things SS17

The grand connaught room hold host for one of the best emerging designers I have seen.

Fashions Finest, run the off schedule shows during London Fashion Week over the course of the weekend, with some fantastic emerging designers and this year holds no disapointment.

YEAR AFTER YEAR Helen Woollams continues to astound me on how creatively, insanely… amazing she is. Each couture piece as stunning as the other. Now having actually worked with Helen a few years ago. Backstage Head Styling a show she was showcasing in, I have to say she is a creative genius. Her ideas, passion and love for what she does is second to none. This isn’t her job, this is her lifestyle. Knowing Helen will be showcasing actually excites us for what more she can create.


‘The garments are designed to mimic the disparity of our ongoing concept, the harsh structure of everyday life and the natural fluidity of our undisciplined emotions.’



Malaika Mwaniki

Deputy Editor